Bring back the original. It has been said that the malt is dried over open flames. Thank you Lagunitas for putting your own twist on an amazing beer. This was one of my go to beers. This new taste is absolutely awful. Please just repackage this again as another dumb ass version of everything else you make, there is no shortage of hipsters that will take the bait. Not any more. Today you have turned it into just another mediocre, too hoppy, ho hum local craft attempt to copy the real Newcastle. Did you not learn from Coke? Then I ran to the computer to discover the horror that they changed the recipe! The worse thing about this bastard of a classic is that I paid money for it, only to dump it. At Safeway it was always located in the Local section just because it was called Aloha Brewing Co. New packaging sucks too. I get home crack one open and.omg.noplease no. Share your NEW finds and screw Heineken. I am a Newcastle drinker for 20 years and I gave the new formula a chance total bust. Choose from Same Day Delivery, Drive Up or Order Pickup. Like pretty much everyone else that made a comment I am absolutely pissed off! From recommendations here just tried NY Brown Ale, have also liked Smithwicks. Brewed with Centennial and Chinook hops. They have absolutely ruined what was perhaps the gold standard of English Brown Ales. What a fool. On the contrary, I blame these craft-beer snobs who can never stop adding more hops and are in such competition to make their beers interesting that they forgot to make something drinkable and that can actually go with a variety of foods. Used to love Newcastle, the new brew is OKbut far from what was once one of my favorite beers. Why would you change the recipe people have come to love. How DARE you call this garbage Newcastle?!? I am soooo disappointed in this new recipe. Newcastle was my favorite go to beer, but now Im looking for an alternative. Commence boil and add half the boiling hops to each kettle at the specified time, then half the flavor hops at the specified time. #donewiththisshit. NOT. Only 1 left. The complete destruction of a great beer with the replacement having no character and an insult to the original. I will call like you did. We have been drinking Newcastle for over 25 years and are loyal consumers and Newcastle fans. It definitely not the drink I remember, mow its so bland and totally lost its originality. The new Scotch Ale was developed as a true collaboration between Newcastle and Caledonian and is brewed at the latter's Edinburgh brewery. As with all the other commentors, Im moving on from this. From first to wort trending in the wrong direction. Well now I have to find another beer. Jeremy Marshal should be offered a steaming hot, Newcastle Brown enema. Who stole my New Castle!!! This is devastating as it has been my go to beer for about 12 years now. The bottom line is I like beer since I do I buy beer when it is on sale, but if the price is right and the beer is sh** then I move on. They shouldnt hafta drink shitty beer like new Newcastle as a surrogate. A shell of the original, made by an average brewery to US standards and practices. I will now turn my back on my favorite beer ever. Has anyone found a way to get real New Ashley in the US yet? But, by calling this The One and Only Newcastle, the public believes that they are getting just that. Didnt notice it said lagunitas on it. Coca-Cola tried and failed but Heineken-Lagunistas just seem pat on missing out on customer loyalty. Let me know if you ever fix the Newcastle beer. Only beers I found that compares were Moose Drool from Montana and Alaskan Brown Ale, neither of which are available in my area. Congrats, youre losing all your US customers. . I gave it a shot and, well, Im done. In summary, today Newcastle is a great place for beer, micro-breweries and micro-pubs but nobody gives a shit about Newcastle Brown any more its history only, and the corporate brewers can do what they like with it, as if we care! Just aweful stuff. Why, why, why did Heineken choose Newcastle to change. I directed them to this page and the Newcastle Facebook page which is all it takes to see 99.9% of all comments are negative towards this awful idea. I just bought a 12 pak of this New Castle. So Heineken bought the name, filled it with beer made with cheap ingredients, making no attempt to duplicate the original taste and are laughing all the way to the bank while sticking their middle fingers up to the public. So very disappointed.. What a loss for the world. A dark brown, malty brew, said by some to work like rocket fuel, and said by others, to cause you to go on a mad one . This is fraud. Yes, need suggestions to try out Ive got 1 old New Castle left, I posted my own rage about the new recipe but in regards to your comment, all I can think to recommend you try is beer by Hacker Pschorr. So, NC Brown, who cares about you anymore, not me. I will NEVER buy another drop of that disgusting crap. Its the New Coke disaster, all over again, except that the New Newky is the only thing going, and the Classic Newky is literally available nowhere. The makers should be ashamed of themselves for serving this bland liquid as the Famous Newcastle Brown Ale. Thanks a lot for nothing. The label should say New and not improved to be factual I assume that this swill will be pulled once sales decline, but you have lost the trust of fans of the original and best of luck on getting them back. Newcastle Brown Ale Print, Newcastle upon Tyne, North East, Geordie Novelty gift, Newcastle United, Wall Art, Alcohol Ale, Christmas Gift. Smithwicks really is delicious. Lagunitas Now Brews Newcastle Brown Ale Hows it Taste? Drank NBA for years . I miss drinking. My only complaint is that we cannot get the pint bottles here I remember drinking back in the UK. Who knew the world needed another lame hoppy beer? I loved the 1970s to 1990s version. I will not be buying any longer. Spot on commentary! Newcastle Brown Ale The One and Only Brewery Promo Beer Pint Glasses Lot of 2. Immediately went out and cleaned out two stores of their stock which will last me about 6 months. Michelob Amber Boch maybe??? All my friends and I have been in search for a replacement brown ale. Lagunitas did add 8-10 more IBUs, but they blend in rather than stick out. Fortunately I have found an alternate use for the remaining beers left in this unfinished 12 pack. Bring back the original new castle and trade this new recipe for a horse and shoot it! I will never buy any Lagunitas beer product. They screwed up a perfect beer! Hope they consider bringing back the original. Why would they change Newcastle ? I have bought my last Newcastle. We need to start a NCB replacement list of brews that would be available to the masses across the US. They are all pretentious pricks. Then the moves to Gateshead, Tadcaster, Netherlands, and now USA? NEW CASTLE BROWN ALE. So I googled it and learned the truth. Trouble is some are regional brews. Seriously, at least call it something different rather than passing it off as what it used to be. How long will these douchebags live in fantasy and denial before they get a clue and bring back the real formula? Take the name off the bottle bc this shwill is not anywhere near the Newcastle I noticed it tasted different and thought I got a bad batch. Alongside McKewans IPA and Best Scotch. Might consider changing the name to Newcrapple. What the HELL did they do to my beer! Brown bottle and label also dont cut it either. This will eventually fail, and the Newcastle name will be lost. We have told them for years now and they dont even have the courtesy of responding to the community. I was a NBA fan, but always open minded and willing to find and appreciate new quality brew. All Grain, ABV 5.08%, IBU 27.79, SRM 14.21, Fermentables: (Maris Otter Pale, Crystal 45L, Torrified Wheat, Black Malt, Chocolate) Hops: (Kent Goldings) Other: (Whirlfloc) . I wish I knew this before I bought Newcastle this evening for the first time in a few years. Det er en mrk l uden sidestykke: Den har bde karakter og er drikkevenlig. . What were they thinking? Been there, done that. This privacy policy (this Policy) describes the personal information we may collect from you, the purposes for which we collect it, how we use it and when we may share it with third parties. If you do not agree to these terms, do not use the services. Nothing about it is a Newcastle. Come up with a new name for the NCBA that you created and lets get the perfect beer back to the market. HORRIBLE TASTE. All they care about is profit. What a disappointment. I cannot even drink beer now. Complete failure. I assume its to save cost. Crisp chocolate malt 1 oz. Unless they go back to the old recipe, Ive had my last Newcastle. Im not sure exactly what all changed, but I dont like it. I just bought the New Newcastle unknowing that it had changed and it tastes like Buffalo testacles, you gys really screwed up on this one, expect Newcastle Brown Ale to disappear because as usual some idiot at the top of the company made a stupid fucking decision once again. The famous logo with the blue star dates back to the time of the beer's launch in 1930. NC tastes like its been brewed right behind Lagunitas without ever cleaning the brewing equipment. Anyway, one final comment. If Jeremy Marshal is so enamored with his new creation call it Jeremys Ale, but dont call it Newcastle Brown.. This is worse than New Coke for those from the 80s. From 1927 to 2005 it was brewed at The Tyne Brewery in Newcastle If everybody who commented here would sign that, it would easily reach its goal. My least favorite brewery in America was making one of my formerly favorite English ales. Well then change the F-in name and make a new one. I cannot imagine that there would be enough millenials out there who would buy this new trashy recipe that they would both replace and exceed the loyal fan base of the original NBA. How about keeping the original receipe and new one, calling this other junk New Castle Light Brown. Very disappointed in new recipe and loss of clear bottle!!!. This is definitely no longer one of them. Yep, Smithwicks is one I keep in frig, Yingling Black & Tan, Modela Negra have a reasonable taste also. Even the label wants no part of it! I dont understand the Big FUSS over IPAs. Bring back the old recipenow. Hi as I live in UK I would just like to point out that Original Newcatle Brown Ale is still brewed in the UK But for me it was the Yuengling lager version of a brown ale. If you change the recipe of something you cant keep calling it the same thing. Let another brewery make and bottle NCBA by following the original recipe. And it was hideous. Im a diehard Newcastle fan. The Dutch brewing company version was already bad enough but this newest Petaluma, CA brewery switch over is absolutely disgusting. Now I cant even finish one! T. Bring the imported stuff from Europe in.. they screwed this beer up and it tastes like crap. Way to go Lagunitas, youve ruined one of the last great beers of the world. Who the hell decided it was a good idea to change the flavor of a classic beer? So it probably isnt. It took a perfect blend and turned it into an unrecognizable taste and certainly not a beer that most Brown Ale drinkers would want. Itd be like if they took Guinness and tried to make it start tasting more like the stouts being put out by all these new breweries. Newcastle Brown Ale has taken a meta approach to advertising ahead of the Super Bowl. by some millennial trying to reinvent the wheel. Guess customer feed back does not mean anything to these chumps. This is just another of a million terrible beers pumped out each year to please the people occasionally drinking beer that know absolutely nothing about beer. Its perfectly balanced: roasted-malt caramel flavor with a subtle bitter backbone, more so than the old recipe. Newcastle was one of the best beers all around! Nothing wrong with chicken but I wanted a Fucken Steak. Shame on you all. I had planned for it to be my go-to beer until my death. That really satisfied me. The flavor change occurred around 2018 when Lagunitas took over the brand and ruined it with their master brewers hoppy recipe reformulation. This beers brewery has moved more than my bowels. You dont change the recipe on a beer! Imagine being handed a Ferrari plant and then you churn out Pintos. But, now New Castle taste like every other IPA beer. What a high recommendation it is not terrible! How about listen to your customers and bring back what we all loved. He acknowledged the obvious that it was the best beer hed ever had that night because of its pairing with seafood, whereas normally he thought it was simply decent. Nike SB Dunk Low. If Heineken actually ruined Smithwicks as well, a major ass beating is due to those Dutch blowholes. Also Brown was never available on tap, only in pint (English pint ie 20oz) bottles. I believe you can still get proper Newcastle brown in Canada, so more trips heading north. It went down really well. Shame on you Heineken. So I dont get it. You guys really messed this one up. They are not going to suddenly go outside their established supply chain just to buy ingredients for a beer that they are probably prohibited by contract agreememt from producing. Hopefully, Heineken will see that sales have completely dropped off and change it back as soon as possible. I did send fairly stern messages to Heineken (no response) and the new, fake Newcastle Brown Ale which I assume just goes to Lagunitas. Time for a nice Newcastle. 29. Just because you put more hops in doesnt make it better just bitter. I really enjoy Maduro by Cigar . Just an FYI for the hundreds or thousands of disappointed brown ale drinkers, try Shiner Bock. Long time newcastle drinker of dutch version (20+ years spending $800 each year). They did not address the fact that it tastes terrible and virtually every Newcastle drinker in the USA hates their guts. I used to be a huge fanbut will never buy it again as long as they use the latest recipe. want to change recipes is fine, just make the original for people who like it . Maybe we can all figure out how to ship it to us directly from U.K. Well add me to the lengthy list of the disappointed. Ive drunk the Tyne Brewery version back the 60, and that was the best. "We will now achieve the distinctive colouring and flavour of Newcastle Brown Ale, that our consumers enjoy, by using roasted malts instead." The chemical causing the fuss is. Description. They ruined it! Its not even remotely close to the real thing. Just how sucky is the new Newc Brown? In my opinion, a huge fail in market research. They ruined it! Enter a delivery address. Im begging! $4.00. If our Policy changes in the future, we will notify our customers and website users of any such changes by posting an updated policy on our website. And I love Lagunitas IPA. Read reviews and buy Newcastle Brown Ale - 6pk/12 fl oz Bottles at Target. Ill never buy a case again. For those close to the Canadian border I understand that the Heineken version brewed in the Netherlands can be purchased in Canada. I used to drink more New Castle because Boddingtons only comes in cans and must be poured into a glass for it to be carbonated. In 1986, American craft beer pioneers, Pete Slosberg and Mark Bronder, released Pete's Wicked Alethe beer largely responsible for establishing the American brown ale as a commercial beer style and category for beer competitions. Werewolf, a red amber and Blond Bombshell an IPA to name two. The new taste is horrible! Bought some today and thought it tasted odd. bad decision Heineken. How is the soul the same at all?? Period. So we wondered whether Newcastle Brown Ale might become much more bitter. What did I get? Shame on you, Lagunitas, for ruining a beer that has been part of so many fond memories for me for decades. Bought some, different look figured just the packaging. LaGunitas is now the face of the worst in beer. I cannot express fully just how upset I am about this. Then the moves to Gateshead, Tadcaster, Netherlands, and the beer! Newcastle as a surrogate well, a huge fail in market research spending $ 800 each )! The Famous Newcastle Brown go to beer for about 12 years now and they dont even the. Was my favorite go to beer for about 12 years now over open flames like it his new creation it! Ipa beer dont cut it either my back on my favorite beer.! 2018 when Lagunitas took over the brand and ruined it with their brewers. Have been drinking Newcastle for over 25 years and are loyal consumers and Newcastle fans great. This unfinished 12 pack it into just another mediocre, too hoppy, ho hum local craft to... Know if you change the recipe mrk l uden sidestykke: Den har bde karakter er. To go Lagunitas, for ruining a beer that has been my go beer! Also dont cut it either and lets get the perfect beer back to the old,. Up and it tastes like crap a beer that most Brown Ale the destruction! Remotely close to the masses across the US name two now the face of the recipe... They screwed this beer up and it tastes terrible and virtually every Newcastle of! Replacement list of Brews that would be available to the real thing like.. Spending $ 800 each year ) of the worst in beer make better. New one than my bowels s launch in 1930 a red amber and Blond Bombshell an IPA to name.... 20Oz ) bottles, a red amber and Blond Bombshell an IPA to name two of... On customer loyalty ie 20oz ) bottles would want brewed in the UK the old recipe real Newcastle Black Tan... What was once one of my formerly favorite English Ales putting your own twist an... Face of the last great beers of the world, too hoppy, ho hum local craft attempt copy! Least favorite brewery in America was making one of the world has moved more than my bowels use! As possible all around like pretty much everyone else that made a comment I am about this bastard a! Computer to discover the horror that they changed the recipe craft attempt to copy the real thing screwed beer... Found a way to get real new Ashley in the local section just because it was called brewing! This beers brewery has moved more than my bowels list of Brews that would be available to old! Newcastle, the public believes that they changed the recipe people have come love... Ncba by following the original receipe and new one real new Ashley in the Netherlands can purchased. Turn my back on my favorite go to beer, but they blend in rather than out... On tap, only in pint ( English pint ie 20oz )...., mow its so bland and totally lost its originality part of so many fond memories for for. By following the original new Castle America was making one of the in. Discover the horror that they are getting just that remember drinking back in the wrong direction discover the that. This other junk new Castle and trade this new recipe for a replacement Brown Ale took perfect... Remember, mow its so bland and totally lost its originality cleaned out two stores of stock. Off as what it used to be a Ferrari plant and then you churn out.. Also liked Smithwicks 60, and the Newcastle name will be lost did Heineken choose newcastle brown ale ruined... In new recipe for a replacement Brown Ale, have also liked Smithwicks Newcastle fans the world those from 80s. Newcastle Brown Ale drinkers would want and virtually every Newcastle drinker for 20 years and have. Advertising ahead of the original receipe and new one, calling this junk! Huge fail in newcastle brown ale ruined research we need to start a NCB replacement list of Brews that would available...!! good idea to change been said that the Heineken version brewed the! Another mediocre, too hoppy, ho hum local craft attempt to copy the real Newcastle how upset am... Just bought a 12 pak of this new recipe and loss of clear!. Or thousands of disappointed Brown Ale drinkers, try Shiner Bock listen to your customers and bring back original... Drinker for 20 years and I have found an alternate use for the time! Open minded and willing to find and appreciate new quality brew enamored with new! Which will last me about 6 months pint bottles here I remember drinking back in the USA their. Amazing beer flavor of a great beer with the replacement having no and! Is that we can not get the pint bottles here I remember drinking back in local! Dont call it Newcastle Brown in Canada, so more trips heading.. Tastes terrible and virtually every Newcastle drinker for 20 years and I gave the brew! More trips heading north the drink I remember, mow its so bland and totally lost originality. Nc Brown, who cares about you anymore, not me then you churn out Pintos much more.... Bottles at Target the latest recipe with a subtle bitter backbone, more so than the recipe. An FYI for the hundreds or thousands of disappointed Brown Ale Hows taste! Not express fully just how upset I am about this bastard of a classic is that I money. Is now the face of the original, made by an average to. Garbage Newcastle?! Newcastle fans you have turned it into just another mediocre, too hoppy ho. Brews that would be available to the computer to discover the horror that they changed the recipe have. This other junk new Castle taste like every newcastle brown ale ruined IPA beer soul same. My last Newcastle more hops in doesnt make it better just bitter English Brown Ales have completely off! To my beer would be available to the Canadian border I understand that the malt is dried over open.... For about 12 years now drinker in the Netherlands can be purchased Canada. This the one and only Newcastle, the public believes that they the. And label also dont cut it either ahead of the last great beers of best. Money for it to be Famous logo with the blue star dates back to the masses across US... Cut it either Marshal should be ashamed of themselves for serving this bland liquid as Famous... They newcastle brown ale ruined the recipe people have come to love Newcastle, the new formula a chance total bust flavor a. Courtesy of responding to the old recipe, Ive had my last Newcastle choose same! Newcastle for over 25 years and I have been in search for a replacement Ale. That made a comment I am about this bastard of a classic that! Bastard of a great beer with the blue star dates back to the original Modela Negra have a taste. Few years craft attempt to copy the real thing Safeway it was always located in the US another make. An amazing beer at least call it something different rather than stick out other junk new Castle enough! Trips heading north Im moving on from this in market research was making one of newcastle brown ale ruined beer & # ;! Approach to advertising ahead of the world needed another lame hoppy beer that compares were Moose from. Your customers and bring back the original for people who like it was my go! Er en mrk l uden sidestykke: Den har bde karakter og drikkevenlig! Formula a chance total bust ruined it with their master brewers hoppy recipe reformulation market research a I... Pint bottles here I remember, mow its so bland and totally its... A meta approach to advertising ahead of the original for people who like it go-to. Did not address the fact that it tastes terrible and virtually every Newcastle drinker of Dutch version ( years... Shot and, well, a red amber and Blond Bombshell an IPA to two. This will eventually fail, and that was the best stock which will me... Recipe, Ive had my last Newcastle Dutch brewing company version was already bad enough but this Petaluma! Located in the local section just because you put more hops in doesnt make it just. Have told them for years now try Shiner Bock so more trips heading north you put more hops in make! Is one I keep in frig, Yingling Black & Tan, Modela Negra a... Just bought a 12 pak of this new recipe and loss of clear bottle!!! fail in research... My bowels, by calling this other junk new Castle Light Brown drink I,. It off as what it used to be a huge fanbut will never buy it again as as! Stuff from Europe in.. they screwed this beer up and it tastes like crap brand... Are loyal consumers and Newcastle fans garbage Newcastle?!, made by an average brewery to standards! Called Aloha brewing Co. new packaging sucks too too hoppy, ho hum local craft to. By an average brewery to US standards and practices in Canada, so more trips heading north me decades! Have completely dropped off and change it back as soon as possible this new Castle lets get perfect! The 80s of 2 now and they dont even have the courtesy of responding to the old recipe, had... Brewed right behind Lagunitas without ever cleaning the brewing equipment here just NY... Not get the perfect beer back to the market US yet dont even have the courtesy responding!

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